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Email Fragments

Email Fragments

Email fragments are reusable email sections managed as separate resources and inserted into emails during output generation. They are used to keep repeated content consistent and easier to maintain across many emails.

Use fragments for:

  • Standard footers/disclaimers

  • Repeated product blocks

  • Common CTAs

  • Reusable campaign sections

Key point
Fragments are linked resources. Updating a fragment can affect multiple emails that link to it.

Create a fragment from a layout (convert)

  1. In an Email, select the layout you want to convert

  2. Open Style

  3. Click Convert to fragment

  4. Name the fragment and save

ACT3_Save email Frags.gif

After conversion, the layout is replaced by a placeholder (for example {{insertEmailFragments}}) indicating where fragments are inserted in the final output.

Find linked fragments

  1. Open the Email document

  2. Go to Content → Fragments

  3. Review which fragments are linked to this email

Edit and publish a fragment

  1. Go to Content → Fragments

  2. Hover the fragment thumbnail and open the fragment editor (cog icon)

  3. Make edits

  4. Publish the fragment changes

ACT3_Edit fragment.gif

Impact
Publishing a fragment updates the fragment resource. Emails that reference it may need re-publish depending on your tenant rules.

Add an existing fragment to an email

  1. Open the Email

  2. Go to Content → Fragments

  3. Click Add fragment

  4. Search/filter, select fragments, and import/link them

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Testing limitation

Your environment does not support test-sending an email with email fragments inserted from within Activator. Therefore, you have two options:

  • Test each fragment individually (send a test from the fragment editor)

  • Test the assembled email via your downstream platform (CRM/test environment)